What can you talk about for days and never get tired of it?
What do people “always” end up asking your advice or opinion about?
What makes you feel good to talk about professionally? Personally?
If you don’t have immediate answers to any of these questions, what do you secretly wish you could talk about?
If you weren’t allowed to talk about anything — and all you could do is interview people, what topic would you interview people about without it being boring to YOU?
Who do you like watching or listening to? Who is their who? If you were in a room with them and a bunch of other people — do you feel like you could contribute to the conversation?
What big problem are you passionate about solving? (Is there a “who” that has that problem?)
Is there an industry or skill that fascinates you?
Is there a “Them” you’re passionate about “exposing” because your friends and fans would be better off?